Fashion industry told to end its quest for ‘unattainable thinness’

The Women’s Equality party is to launch an unprecedented campaign aimed at radically changing the way the fashion industry treats body size and shape.

Coinciding with London fashion week, which will run from 16-20 September, the initiative will call for an end to unrealistically small “sample sizes” – the sizes in which designers show their new creations – and demand a minimum body mass index (BMI) for models.

Full article here: https://www.theguardian.com/fashion/2016/sep/04/minimum-bmi-checks-uk-models-womens-equality-party?CMP=share_btn_fb

Fashion expert Caryn Franklin is backing the campaign. Photograph: Rex/Shutterstock

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