London’s all grown up. We have some of the best talent in the world graduating and launching their businesses in the UK. And whilst changes since the 1980s has been evolutionary, it has not gone far enough. These designers also need to be embedding sustainability into their business model and practise.
Over the past decade, a group of largely independent designers, including Erdem, Christopher Kane and Jonathan Saunders, has changed the London’s style from wild child to grown-up glamour. Now they are starting to reap the rewards.
Illustration: Alessandra Olanow